About CashTraka
CashTraka is the payment tracking system built for how Nigerian businesses actually work. On a phone, between WhatsApp messages, sometimes while packing an order.
The problem we saw
Millions of small businesses and landlords across Nigeria run on trust. A customer says "I sent it." A tenant says "I paid last Tuesday." And you are left scrolling through chats, checking bank apps, and hoping your memory is right.
The problem is not that these businesses lack customers. It is that payments slip through the cracks. Debts get forgotten. Regulars drift to the next seller because nobody followed up. Notebooks fill up, spreadsheets get abandoned, and expensive accounting software sits unused because it was never designed for someone selling on WhatsApp.
What we built
CashTraka is a single system that replaces the notebook, the spreadsheet, and the group of apps that never quite worked together. It is designed for one-handed use on a phone, and every feature is built to take seconds, not minutes.
- Record every payment the moment it lands. Cash or transfer, with a clear Paid or Pending status.
- See every outstanding debt in one list, with running totals, due dates, and overdue alerts.
- Send payment reminders, follow-ups, and payment links through WhatsApp. No integrations, no apps to connect.
- Build your customer book automatically. Every buyer is saved. Every interaction is tracked.
Who it is for
CashTraka serves two groups that share the same core challenge: tracking money that moves through trust and conversation.
Small business owners: beauty sellers, fashion brands, food vendors, thrift shops, phone accessory sellers, tailors, and anyone who sells through WhatsApp, Instagram, or in person.
Landlords and property managers: from a single building to a portfolio of properties. Track rent, remind tenants, verify payments, and issue receipts automatically.
What we believe
- Simple beats clever. If you need a tutorial, the product has failed.
- The phone is the office. Every feature works one-handed, on any device.
- Your data belongs to you. Always exportable, never locked in.
- A few features done well will always beat a bloated platform that nobody uses.
- Nigerian businesses deserve tools built for the way they actually operate, not tools ported from a different market.
Get in touch
We are always listening. Whether you have a feature request, a question, or you just want to tell us what is broken in your current workflow, we want to hear it. Contact us.